DUCATI ANNOUNCES WORLD’S FIRST PRODUCTION MOTORCYCLE WIRELESSLY INTEGRATED WITH AIRBAG RIDING JACKETS

b168d7bc-98e4-4bc1-b1f1-f79a08af9714 7f4fb0f8-f432-4ddb-804a-ced73a6a681b 76d9420c-032e-434f-ba77-5861a2ff7eb1Ducati announces world’s first production motorcycle wirelessly integrated with airbag riding jackets – The Multistrada D-Air®

  • Ducati introduces first ever production motorcycle wirelessly integrated with airbag riding jackets
  • Italian innovation makes significant contribution to two-wheel safety
  • Ducati Multistrada D-Air® model  available in Europe only, from May 2014 onwards

Borgo Panigale (Bologna), 21 March 2014 – Italy’s iconic motorcycle manufacturer, Ducati, announces the introduction of the Multistrada D-Air® model, featuring a fully integrated, intelligent system of sensors wirelessly connected to Ducati Apparel airbag jackets by Dainese. Marking a ‘world’s first’ in the motorcycle industry and combining the innovative designs from two famous Italian brands, the new Ducati model takes a significant step forward in two-wheel safety.

Combining the expertise of both Ducati and Dainese, the intelligent passive safety system uses sensors built into the Multistrada’s existing electronics to constantly understand the vehicle’s dynamic situation and deploying only when subjected to a genuine accident scenario. The Multistrada D-Air® system completes the data analysis and airbag deployment inside both the rider and passenger jackets in just 45 milliseconds, considerably reducing the risk of injury upon impact.

Ducati’s premiere of the technology, developed in cooperation with Dainese, further underlines the Italian motorcycle manufacturer’s commitment to enhanced safety, already represented by their Ducati Safety Pack consisting of multi-level ABS and traction control.

More information on the Ducati Multistrada D-Air® will be released on 15 April and the innovative new model will be available in European Ducati Dealerships from May 2014 onwards.

Ducati Motor Holding S.p.A – An Audi Group Company

Founded in 1926, Ducati has been producing sport-inspired motorcycles since 1946. Their motorcycles are characterised by “Desmodromic” performance engines, innovative design and avant-garde technology. Covering several market segments, Ducati’s range of motorcycles are divided into model families which include: Diavel, Hypermotard, Monster, Multistrada, Streetfighter and Superbike.

These authentic icons of “made in Italy” are sold in over 80 countries around the world, with concentration on the European, North-American and Asia Pacific markets. Ducati competes in both the World Superbike and MotoGP World Championships. In Superbike Ducati has won 17 Manufacturers’ titles and 14 Riders’ titles and in 2011 passed the historic milestone of 300 race victories. Ducati have participated in MotoGP since 2003, winning both the Manufacturers’ and Riders’ titles in 2007.

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